Managing Director of ESLA Italy India
Dhawal Haria is the Managing Director of ESLA Italy India and a second – generation entrepreneur at S K Haria Consumer Care Pvt. Ltd., where he leads the strategic growth and positioning of premium international beauty brands in the Indian market. Blending analytical precision with a sophisticated understanding of luxury consumer behaviour, Dhawal has been instrumental in introducing globally acclaimed, high-performance haircare solutions to India’s evolving professional salon landscape. For him, modern beauty lies at the intersection of innovation, conscious luxury, and uncompromising quality.
Dhawal’s Educational Background
Born and raised in Mumbai, Dhawal grew up deeply connected to the legacy of his family’s longstanding business in the beauty and FMCG sector. While his roots remained grounded in India, his formative academic and professional years unfolded in the United States, shaping his global perspective and entrepreneurial mindset. An accomplished scholar, Dhawal earned a Bachelor’s Degree in Aerospace Engineering from North Carolina State University, where he was a recurring Dean’s List honouree. Prior to this, he completed his IB at SVKM JV Parekh International School, and his IGCSE at Good Shepherd International School.
Dhawal’s Professional Journey
Dhawal began his professional journey in the aerospace sector in the United States, working as an Aerospace Engineer at Rave Gears in Texas after interning with Tata Advanced Systems in Hyderabad. During his university years, he also served as a Resident Advisor and Facilities Assistant, the experiences that sharpened his strategic thinking, operational discipline, and people management skills. In 2017, Dhawal returned to India with a clear vision to modernise and scale the family enterprise through data-driven systems, global partnerships, and elevated brand experiences.
Dhawal’s Entrepreneurial Journey
A defining moment in his entrepreneurial journey arose when he identified a significant gap in the Indian professional haircare market. While salon professionals increasingly sought advanced solutions for repair, hydration, and scalp wellness, conscious consumers simultaneously demanded sustainable, vegan, and ethically crafted formulations. Recognizing the opportunity to bridge these evolving demands, Dhawal partnered with ESLA Italy as its exclusive Indian importer, introducing a brand that seamlessly combines minimalist European luxury with advanced technical haircare science.
ESLA Italy
Dhawal oversees the brand’s strategic direction across sales operations, market analysis, business development, and nationwide distribution. His leadership encompasses managing international collaborations, curating premium salon experiences, and driving go-to-market strategies tailored for India’s luxury beauty consumer. What distinguishes Dhawal is his unique ability to merge the methodical precision of an aerospace engineer with the creative agility required in the premium beauty industry, enabling him to approach both business and branding with equal rigor and sophistication.
Beyond the Boardroom
Beyond the boardroom, Dhawal is a passionate traveler, craft beer enthusiast, and state-level rifle shooter, disciplines that reflect his appreciation for precision, focus, and discovery. He believes balance is essential to sustaining creativity and leadership, often drawing inspiration from spontaneous travel and immersive cultural exploration with his wife. These values of intentionality, innovation, and authenticity continue to shape both his personal philosophy and professional vision.
Success Mantra
For Dhawal, success is not measured solely by commercial milestones, but by building brands that leave a lasting impact on consumer lifestyles and industry standards. Through ESLA Italy, he aims to redefine professional haircare in India by uniting scientific advancement, sustainable luxury, and elevated salon experiences tailored for the modern, conscious consumer.
Digital Footprints
Website: https://eslabeauty.com/








