Professional Hydration for Dry & Dehydrated Hair

ESLA Italy is a professional Italian haircare brand that combines advanced cosmetic research, premium ingredients, and salon-grade expertise to create high-performance solutions for a wide range of hair concerns.

Founded on the philosophy that healthy hair begins with targeted care, ESLA Italy develops innovative formulations that combine Italian craftsmanship with scientifically driven ingredients. Designed for both professional and everyday use, the brand focuses on delivering visible results through specialised collections that nourish, protect, repair, and enhance hair health while elevating daily haircare rituals.

As the brand enters the Indian market, here’s one of ESLA’s hero collections:

Hydra Special Shampoo

Price: INR 2,120/- (250ml) Available at selected salons

moisturising shampoo designed to gently cleanse while restoring hydration and enhancing the hair’s natural shine. Formulated with the Manna delle Madonie Sicilian phytocomplex, renowned for its moisturizing properties, it helps maintain optimal moisture levels while leaving hair soft, smooth, and visibly healthier. The gentle formula cleanses without stripping the hair of essential moisture, enhances shine and softness, provides long-lasting hydration, and is particularly suited for normal to dry hair.  

Hydra Special Mask

Price: INR 2,750/- (250ml) Available at selected salons  

An intensive moisturising treatment formulated for normal, dry, and brittle hair. Enriched with the Manna delle Madonie Sicilian phytocomplex and Shea Butter, the mask deeply nourishes the hair fibre, helping improve softness, manageability, and overall texture while delivering lasting hydration. Designed to replenish dry and brittle strands, it leaves the hair feeling softer, smoother, and easier to detangle, while enhancing manageability and promoting a healthier-looking appearance.

Hydra Special Serum

Price: INR 3,290/- (100ml) Available at selected salons

A lightweight moisturising serum designed to provide immediate nourishment, softness, and shine. Ideal as the final step in a hydration-focused haircare routine, it helps tame dryness while leaving hair looking healthy, polished, and more manageable. The nourishing formula enhances softness and shine, improves overall manageability, and is particularly suited for dry and dehydrated hair in need of a smooth, hydrated finish.  

Together, the Hydra Special Shampoo, Mask, and Serum create a complete hydration ritual that helps replenish moisture, improve hair texture, and restore softness without weighing the hair down. Powered by ingredients inspired by Italy’s rich cosmetic heritage, the range is designed to deliver professional-quality care for healthier-looking, more manageable hair.